William Hill / 888 / mR GREEN

Its product offering includes sports betting, online casino, online poker, slots, vegas gaming and online bingo as well  

The company was acquired by Caesars Entertainment in April 2021. Then In July 2022, William Hill was subsequently bought by 888 Holdings for £2.2 billion.

Its product offering includes sports betting, online casino, online poker, slots, vegas gaming and online bingo as well as 888 Casino, 

Business operations are led from its headquarters in London, with a satellite office in Leeds Malta, Gibraltar, Philippines and Poland.

To read more about William Hill click here

During the Co-vid period when most of my clients and their projects were put on hold. I was lucky enough to land a contract for my services to be retained by this Global Business.

Initially only contracted for 3 months to assist in the roll out their recent rebrand. 

2 years later I was still onboard!! And had gradually found myself involved and supporting the team with all of this fast-paced companies touch points, both digitally and in print. 

This included working in the areas of: sports betting; online casino; online poker; slots; WH vegas; gaming; online bingo; and the retail shop rebrand.  Along with the Sport Book of the Year Awards and producing creative designs for their other brands, 888 and Mr Green!

Over the two years I worked with this fast paced, digitally and retail pro-active marketing team. I produced an extensive portfolio of work, of which I have included only a fraction of examples. Projects included, but were not limited to:

• Rebrand rollouts across all territories; multi-sized digital ads, CRM, paid social, X-sell, and IOS apps. 
• Digital campaign and BAU rollouts for sports, gaming, vegas, bingo and print campaigns for retail;
• Retail Poster and POS;
• Retail External and Internal fit-out rebrand guide;
• Photo retouching and manipulation;
• Sportsbook of the Year Awards campaign and event material;
• Campaign/Pitch Decks;
• Animated gifs and Bannerflow animations
• UI/UX graphical elements;
• Live Casino creative refresh; and the
• Creation of gaming asset packs.

If you are a recruiter or the manager of an in-house design team and are looking for an experienced and versatile designer to provide a client or team with extra design support.

I am available for short-term, long-term contracts, and ad-hoc projects.

Please contact me to discuss the position in more detail and for my daily/hourly rates.