William Hill / 888 / mR GREEN

William Hill's product offering includes sports betting, online casino, online poker, slots, vegas, gaming and online bingo.

The company was acquired by Caesars Entertainment in April 2021. Then In July 2022, William Hill was subsequently bought by 888 Holdings for £2.2 billion.

Business operations are led from its headquarters in London, with a satellite office in Leeds Malta, Gibraltar, Philippines and Poland.

To read more about William Hill click here

During the Co-vid period when most of my clients and their projects were put on hold. I was lucky enough to land a contract for my services to be retained by this Global Business.

Initially only contracted for 3 months to assist in the roll out of their recent rebrand. 2 years later I was still onboard, solving 5-10 Jira issue a day, and had gradually found myself supporting the team across all of its fast-paced touch points, both digitally, for retail and print. 

This included working across all of the companies territories including: sports betting; online casino; online poker; slots; WH Vegas; gaming; online bingo; retail shop rebrand., along with the Sport Book of the Year Awards and producing creative designs for their other brands, 888 and Mr Green!

Over the two years I worked with this fast paced, digital and retail, pro-active marketing team. I produced an extensive portfolio of work, of which I have included only a fraction of examples. Projects included, but were not limited to:

• Rebrand rollouts across all territories; multi-sized digital ads, CRM, paid social, X-sell, and IOS apps. 
• Digital campaign and BAU rollouts for sports, gaming, vegas, bingo and print campaigns for retail;
• Retail Poster and POS;
• Retail External and Internal fit-out rebrand guide;
• Photo retouching and manipulation;
• Sportsbook of the Year Awards campaign and event material;
• Campaign/Pitch Decks;
• Animated gifs and Bannerflow animations
• UI/UX graphical elements;
• Live Casino creative refresh; and the
• Creation of gaming asset packs.

If you are a recruiter or the manager of an in-house design team and are looking for an experienced and versatile designer to provide a client or team with extra design support.

I am available for short-term, long-term contracts, and ad-hoc projects.

Please contact me to discuss the position in more detail and for my daily/hourly rates.